When it comes to team-building and creating a great rapport with a group, a custom mascot is built to handle the job. It embodies the spirit of its team, carrying with it rallying cheers to the finish line (or basket, goal, post, or win). Sometimes, however, even the well-intended custom mascot can accidentally leave out members […]

There are many steps that you should take towards improving the success of your company’s marketing campaign. Although advertisements and digital marketing content are the most common tools used for marketing, they should by no means be the only ones used. One of the most valuable – and most overlooked – resources for marketing a […]

The mascot you choose will become an indelible part of your school’s culture. Because it will so strongly represent your school, choosing the right mascot is an important decision to make. Your mascot should represent what your school is all about, but also captivate and relate with your student body. But with plenty of colorful […]

Many custom mascots are designed and used for specific events, like a sports team or company mascot. But your mascot can do so much more in the community by sharing your mascot’s excitement and energy with so many more people. Some companies sponsor events, or some events have designated characters to represent their brand. Here […]

At a college sporting event, the mascot is the second most important thing for you to have (the first most important thing is the players, of course). In addition to having a well-designed mascot costume that can jump all over the place and do what needs to be done to keep the whole crowd engaged and entertained, you […]

The 2015 Pan Am Games are officially in July, but the festivities began a while ago. Since the Pan Am Games are being held in Toronto this year, you can expect the entire nation of Canada to deliver a spectacle unlike the games have ever seen before; one of the most important parts of the Pan […]

It’s that time of year again! Cities and community organizations everywhere are planning their annual festivals and many of those festivals will need a mascot. Mascots are loved by everyone and can help bring people of different ages and cultures together, making your festival a true community event.Here are some guidelines to help you out:Think positive […]

Do you have an old mascot costume that’s not looking its best or that you simply don’t need anymore? Has your team or company rebranded and your needs are no longer the same as they once were? No matter the reason for no longer using your mascot costume, you have options! Trade in Your Costume […]

As a marketing representative for your organization, you need to ensure your mascot costume is presentable during events. Doing so gives a projection of professionalism and a clean-cut image of your organization. Your mascot costume is an investment and a branding resource that is important. So, if your mascot costume looks tired, dirty, or needs […]

What does your mascot’s image do for you? Just having a mascot is a great marketing tool and wonderful for brand recognition. However, your mascot and its image can only appear in so many places. Why not spread your brand even further and turn your mascot character into a stuffed toy? The Miniature Version Mascot […]