How to Come Up With a Mascot Name

One of the most common questions you’ll hear at an event where you’re mascot is there, representing your team or company, is ‘what’s his/her name?’ That’s because people instantly connect to a mascot character and just as with any other friend or acquaintance, they want to know what to call it. If you’ve made a

Tips for Performing as Different Types of Mascot Characters

There are different mascots created for all kinds of reasons. Whether you are a company, sports team or school, your mascot character may be called upon to appear on different occasions and with very different audiences. The following tips will help you decide how to best characterize your mascot, depending on the situation. Parades and

Mascot Marketing Ideas for Your Website

Mascot Marketing Ideas for Your Website

Incorporating your team mascot into your website can be an effective way to give your brand a unified message and bring your character’s unique personality into your online marketing tactics. There are plenty of ways you can use the instant recognizability of your mascot to boost your marketing and brand awareness overall.

The following are fun suggestions for leveraging your mascot character on your website to attract and engage with your fans or customers: